Unilever Re-Branding

Here is the idea that I am pitching to the rest of the class, I have chosen Magnum as I feel there is an obvious new audience that could be targeted and I also am not a huge fan of Magnum myself so I thought that this would be an interesting product to chose for my Unilever Re-Branding.

Advert Analysis

Having to look at Unilever and analyse one of their products, I decided to look at PG Tips, purely because it's a product I know and I think that it would be interesting to analyse. It's also good to look at because I hate tea and there found I would have a lot to talk about for PG Tips because I am not a tea drinker.